Design Document and Guidelines 2022
Main Logo
This is the central corporate logo and identity, to appear wherever the full ID of the company is required. It is for use in all main interfaces such as marking websites, product packaging or any informational material, presentations, video, animation, print matter or any other form of visual presentation for the company and its products.
The Stacked (Fig. 1), the Linear (Fig. 2) and the Web Linear (Fig. 3) versions of the logo are interchangeable and valid for legitimate usage in all the above cases. The use of the linear version though, should be reserved for instances where space or design does not allow the use of the full stacked version.
Fig. 3 indicates the use of the Mark (the graphic logo that accompanies its text) is for use where the mark alone is implemented in place of the full logo, but also it is for use as the favicon for the main corporate website.
Notes:
The realtionship between the mark and company name must remain as shown by the examples in this page. No changes in proportion, colour or any other design feature is permissible, unless sanctioned by responsible persons in charge of the company image.
All logos of the company can be used in full black on light coloured backgrounds or in full white on dark and coloured backgrounds where black may not show as well.
Also the monochromatic versions of all logos can be used on products and packaging where appropriate.
LAB Logo
Based on the original Corporate ID, all subsequent redesigns for various sub divisions of Anemos will follow the same set of rules in order to keep the design basis compatible across brands and sub groups.
Anemos LAB is a live demonstration site, for remote testing of the equipment to be made available to clients both potential and existing to fully test the product of their choice.
Note:
This site requires membership to use.
Please feel free to download these logos if you wish to embed a link to any of our sites on your corporate or personal websites
WIKI Logo
The WIKI site of Anemos is the essential and regularly updated central pages for all the technical and pertinent information needed to achieve an all round understanding of the nature of Anemos Technology and its products.
There are, as shown on this section, several versions of this logo. For linking purposes from outside the main site and on third party sites, depending on the space and layout of the specific page, the Linear and Stacked logos must be chosen from. The Site Logo is only for use on the main WIKI site and preferably nowhere else.
Note:
Please feel free to download these logos if you wish to embed a link to any of our sites on your corporate or personal websites
MAPS Product Logos
Main logo for the product range of MAPS (Absolute Position Sensors). The rule would be that where the individual model of the product needs to be mentioned it will be added to the position as see below (e.g. mistral).
Note:
Please feel free to download these logos if you wish to embed a link to any of our sites on your corporate or personal websites
Corporate Colour Palette
Colour Palette (RGB & Web Values)
R=178
G=230
B=250
W=b2e6fa
R=102
G=206
B=245
W=66cef5
R=0
G=173
B=238
W=18abec
R=0
G=45
B=145
W=002d91
W=#f7be29
W=#f09c26
W=#ea7624
W=#d54d1d
W=#cdd500
W=#abbd00
W=#8fa82e
W=#008a3b
W=#990000
W=#b84d29
W=#8b4936
W=#00693b
Colour Palette (CMYK Values)
C=35
M=0
Y=0
K=0
Pantone 291 (approx)
C=55
M=0
Y=0
K=0
Pantone 298 (approx)
C=70
M=0
Y=0
K=0
Pantone 299 (approx)
C=100
M=80
Y=30
K=20
Pantone 295 (approx)
Colour Palette (Greyscale & Web Values)
K=30%
W=c6c6c6
K=50%
W=9d9d9d
K=70%
W=70706e
K=100%
W=000000
Font Family: RUBIK
Light:
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Regular:
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Medium:
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Bold:
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Black:
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Notes: The logo font is Rubik Regular, downloadable, along with the entire Rubik family, in full from Google Fonts at https://fonts.google.com/specimen/Rubik.
For any other inquiries and additional information contact the design team to iron out any specifics. You will be able to reach us at [email protected].